BRAND AWARENESS CAMPAIGN

I LOVE DAIKIN

The concept includes – in addition to a figurative mark as a claim – its own visual language to increase brand awareness of DAIKIN Airconditioning Germany GmbH. The striking logo element (triangle) was charmingly integrated into images of the various target groups. In addition to various image motifs, short videos were also shot for social media.

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idea – conception – layout – artwork – direction photo shootings

Client: DAIKIN GERMANY